Thoughts and News on High Visibility Packaging

Grow global market for Blister and High Visibility Packaging

Global market for Blister and High Visibility Packaging is expected to reach more than US$40 billion by 2020. This growth is largely driven by the increasing role of packaging as a marketing tool and a rising need for product differentiation in commoditized markets. There is also a growing consumer preference for convenient and easy to open packages, and last but not least an increased demand for unit dose packaging in the pharmaceutical industry.

Asia-Pacific is the largest and fastest growing regional market. The growth is led by increase in disposable income and Westernization of food habits and lifestyle. Other factors driving growth in Asia-Pacific include improved marketing and retailing practices, economic development, increasing population, expanding middle-class, and rapid growth of the food processing and consumer durables sectors.